Journey review
Follow key tasks such as evaluating an offer, finding proof, submitting a form, or completing an account action.
Find the friction in important website journeys.
Norml reviews navigation, page hierarchy, forms, and interface behavior to identify usability issues and prepare specific recommendations for your website.
Book a callA working page can still make a task harder than it needs to be.
Visitors need too many steps to reach important information.
Forms need clearer instructions, validation, or recovery states.
Mobile layouts make key actions difficult to find.
The team needs evidence to prioritize interface changes.
What our UX audit services include.
The audit focuses on agreed journeys and representative pages. We combine interface inspection with available analytics and user feedback, distinguishing observed problems from hypotheses that require testing.
Information and hierarchy
Inspect page order, labels, content grouping, and visibility of the next step.
Interaction states
Check menus, forms, validation, empty states, and error recovery on agreed devices.
Actionable recommendations
Document issues with screenshots, affected tasks, suggested changes, and a clear priority rationale.
UX audit deliverables.
The agreed scope identifies which of these deliverables your project needs.
- 01
An annotated UX findings report.
- 02
A map of the reviewed journeys.
- 03
Prioritized interface recommendations.
- 04
Examples or sketches for key changes.
- 05
A list of assumptions needing user validation.
Our process
How our UX audit process works.
Define the tasks
Agree which users, journeys, and device conditions the review should cover.
[ 01 ]
Inspect the experience
Work through the selected pages and record problems with reproducible evidence.
[ 02 ]
Develop recommendations
Describe changes that address the observed friction and their dependencies.
[ 03 ]
Review next steps
Walk through the findings and separate design work, implementation, and further research.
[ 04 ]UX audit questions.
Does an audit include user testing?
Participant research can be added with an agreed method and recruitment plan. Expert review findings are labeled separately from observed user behavior.
Will you redesign the whole website?
The audit produces findings and recommendations. A redesign or targeted design work can follow as a separate scope.
Can you review a product interface?
Yes. We can focus on selected screens and workflows when the product access and test accounts are available.
Do you promise a conversion increase?
No. We identify usability issues and propose changes. Their effect needs measurement after implementation.
See how this work fits into our UX/UI design service.