
Ecwid to Shopify migration
Move your Ecwid catalog into Shopify with a clear decision about the website around the store. Norml maps the products and agreed customer records, builds the destination storefront, and checks the links and sales channels that lead shoppers to it. An embedded Ecwid shop and an Ecwid Instant Site need different launch plans.
A few clients we’ve worked with










What we do
Move Ecwid to Shopify with catalog and order mapping, embedded-store URL planning, storefront setup, and sales-channel checks.
What the migration covers
We separate Ecwid’s store data from the surrounding website and its content. The project defines whether that website remains in place or becomes part of the Shopify rebuild.
- Solution
- Migrations
- Current platform
- Ecwid
- Destination
- Shopify
- Catalog, options and inventoryWe inspect the Ecwid catalog export and map names, SKUs, descriptions, prices, images, categories, and available option data. A trial import checks the products with variations or custom purchase choices. Stock is reconciled against the agreed source of truth before launch.01
- Customer and order recordsEcwid provides separate exports for customers and orders. We agree which fields and history the destination needs, then select an appropriate import route. Reconciliation covers customer associations, order totals, option values, and fulfillment status so old records remain distinguishable from new purchases.02
- Host website and product linksFor an embedded store, we review the host website’s navigation, product links, and content alongside the Ecwid data. A Shopify storefront may replace the shop while the surrounding website remains. We agree domain and URL ownership, then map old product entry points to their new destinations.03
- Sales channels and store behaviorPayment, shipping, marketing, fulfillment, and sales-channel connections need destination configuration. We check which systems use Ecwid product identifiers and how the Shopify identifiers will replace them. Recent orders, inventory changes, and outstanding fulfillment work are included in the final handoff.04
Client reviews
“Norml Studio's professionalism and responsiveness were impressive.”
“They were proactive in suggesting improvements we hadn't considered.”
“They delivered what they said they would, on time.”
“They focused on how to make our daily operations easier, not just on building features for the sake of it.”
“They understood that the app needed to be practical for someone sitting in a car, not just look good on a desktop.”
“Their level of dedication to the success of the project and GoPetZen's business as a whole is unique.”
What we need before the move
- Ecwid and host-site accessProvide Ecwid access, the account plan, available exports, domain details, and access to the surrounding website where applicable. Include the connected sales channels and examples of products with options, digital delivery, or recurring charges.01
- Billing and channel boundariesSubscriptions, saved payment methods, gift-card balances, and existing channel listings are not assumed transferable. Each needs a supported transition plan. The host website’s unrelated content or functionality is included only when explicitly part of the project.02
How we prepare the move
- [Map the shop’s surroundings]Step 01
Document where shoppers find the store, which system owns each URL, and which records are available for export. Agree the destination storefront and retained history.
- [Trial catalog and record imports]Step 02
Populate representative Shopify products and verify options, imagery, prices, and stock. Check customer and historical-order samples against the source before processing the full agreed data set.
- [Reconnect and launch]Step 03
Test checkout and the required operational connections, reconcile final records, and update the agreed host-site links and domain settings. Verify old product entry points and explain where staff handle outstanding Ecwid orders.
The people who do this work.
Meet the whole teamNo account layer between you and them. These are the Norml specialists this work runs through.

Let's chat
“I've spent 10 years working across development and marketing. I started as a developer, but design, SEO and advertising were already part of the job. That taught me to treat a website as one system: the business, the content, the design and the code have to work together. At Norml, I lead the architecture behind our work and stay involved wherever strategy, design, development and search meet.”
Max TymoshynFounder & Architect
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From the Norml blog.
Questions about the migration
What happens to the website around the store?
Can product URLs be kept?
Can sales-channel connections stay unchanged?
Plan your Ecwid migration
Share your current website, the features you rely on, and what needs to change. We will review the Shopify requirements and identify the content, rebuild work, and launch checks your move needs.