Native connection and data coverage
We inspect the Shopify app connection, its permissions and synchronization settings. The scope identifies the customer and order information needed in Klaviyo and checks representative records against the store.
Shopify and Klaviyo integration
Connect Shopify and Klaviyo with verified customer profiles, store events and subscription settings. We review the native connection and any existing tracking, then check the data your marketing team will rely on before new flows are activated.
What the connection includes
We agree on the records, fields and operating rules before connecting Shopify and Klaviyo. The scope below defines the work to review together.
- Solution
- Integrations
- Connected systems
- Shopify + Klaviyo
- Data flow
- Shopify supplies supported customer, product and order information to Klaviyo. Optional Klaviyo-to-Shopify profile updates are configured only for agreed fields; store orders remain owned by Shopify and permission settings are reviewed separately.
Onsite tracking and existing scripts
Theme code, app embeds and older marketing integrations can overlap. We review the active tracking routes and verify the events available under the store’s consent setup instead of assuming every visit is identifiable.
Subscriber settings and history
Customer import, email subscription and SMS permission are different concerns. We review historical synchronization, selected lists and any return-sync options, including their effect on existing profiles and live flows.
What we need to scope the work
Store and marketing account access
Provide the Shopify store, Klaviyo account and existing integration inventory. We verify the permissions and current connection options before changing a working app or removing older code.
A decision on existing flows
Identify active campaigns and flows, their triggers and the list used for new subscribers. The release plan controls whether newly synchronized or historical activity can enter those flows.
Permission and ownership rules
Confirm checkout opt-in behavior, sign-up forms and the system responsible for each profile field. The connection does not provide a blanket consent determination or promise higher revenue or deliverability.
How we build and check the connection
Audit the connected sources
Compare Shopify customer and order samples with Klaviyo records. Identify missing data, duplicate events and older integrations before choosing the changes.
Configure and verify
Apply the agreed native settings and check profiles, supported events and subscription states. Test opted-in and non-subscribed customers with approved test data.
Release with a documented event map
Review historical data and flow exposure, then verify current activity after release. Hand over tested events, field ownership, consent settings and checks for future theme or app changes.
Related services.
Integration questions
What does the native Shopify integration cover?
It supports customer and order data, onsite tracking setup and configurable data synchronization. We verify the current options against your store and list the fields and events included in your project.
How do you prevent duplicate events?
We inspect app settings, theme scripts and older connections together, then compare event identifiers and timing. An extra tracking snippet is not added until its role and overlap are understood.
Does every customer become subscribed?
No. Customer data and marketing subscription state are handled separately. We review Shopify’s opt-in settings and the Klaviyo list configuration, including email and SMS distinctions.
Can you send profile updates back into Shopify?
Where the native integration supports it, selected fields can be configured for a return sync. We agree on those fields and the owner of each value; the project does not assume unrestricted two-way synchronization.
Share your website and one example of the record you need in Klaviyo. We will review the existing setup, agree on the data mapping and identify the access needed.