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Max Tymoshyn, founder of Norml Studio
Max TymoshynFounder, Norml Studio

Find where financial website journeys become unclear.

We review the routes people use to understand the platform, inspect public data and contact the right team. Findings point to observed interface behaviour and content gaps, with a practical order for making corrections.

A few clients we’ve worked with

99Legal / Kremenchuker Law GroupAstraZenecaCoxitDiet vs DiseaseFlorida seal — Regional Counsel projectMetroplex HomebuyersNasdaq Private MarketOffice of Criminal Conflict and Civil Regional Counsel, Second Region of Florida — Ita M. NeymotinPolaclubThe Farm Soho

What we do

UX audit for fintech companies: audience journey review, data interface inspection, prioritised findings.

Questions to resolve for UX audit.

  • An interface finding needs observed evidence and a clear expected behaviour.

  • Research hypotheses need to remain distinct from reproducible defects.

  • Audience navigation and public-data views can expose different usability problems.

What an audit tells you before you rebuild.

A working page can still make a task harder than it needs to be. Finding out which pages, and why, is cheaper than redesigning everything and hoping.

You spend the budget where it pays

Findings are tied to the journeys that matter, so the work queue starts with the pages costing you enquiries.

Opinions become evidence

Interface inspection combined with your own analytics separates observed problems from the ones someone assumes exist.

A redesign stops being a gamble

The audit is the brief. The next project starts from known problems instead of a general feeling that the site is tired.

What UX audit includes.

The scope below applies to the agreed financial website or platform workflow. We confirm the source material and responsible owners before work begins.

Audience journey review

Trace the agreed institution, partner and user routes. Check whether product fit, conditions and the next step remain clear.

Data interface inspection

Review table readability, filter behaviour and status messages. Test representative missing or delayed-data cases where access permits.

Prioritised findings

Record the issue, evidence, affected route and recommended correction. Separate verified defects and hypotheses that need user research.

What clients say.

Reviews from the companies we have built and maintained websites for.

Read every review on Clutch
“I would just say that you deliver on quality … I just thought we clicked, and you delivered what we were looking for.”
Amanda GrayManager, Data and Financial Products, Nasdaq Private Market
“We didn’t choose them to be impressed — we chose them because we knew they’d deliver high-level results with no risk. As a CTO myself, that’s exactly what I look for in a long-term partnership.”
Iryna MykytynFounder & CTO, COXIT.COClutch review
“And, you know, the great part about the fact that you hit the goal, it's not that you had to compromise anything that you were doing, because, honestly, the end result far exceeded what we could have imagined.”
Chris NeeckChief Distribution Officer, InsuraTec
“Norml Studio's professionalism and responsiveness were impressive.”
Josiah BallCo-Founder & CEO, HOMEECClutch review

UX audit deliverables.

The handoff records the financial product and publication boundaries agreed for this work.

  1. 01

    Journey review with screenshots

  2. 02

    Prioritised findings and reproduction notes

  3. 03

    Recommendations and research questions

Our process

How we approach UX audit.

Review the inputs

Agree the journeys, roles and environments available for inspection.

[ 01 ]

Develop and check

Walk through the interface and capture evidence of unclear or broken behaviour.

[ 02 ]

Verify and hand over

Review findings with the team and separate direct fixes from research hypotheses.

[ 03 ]

The people who do this work.

No account layer between you and them. These are the Norml specialists this work runs through.

Meet the whole team
Max Tymoshyn, founder of Norml Studio

Let's chat

“I've spent 10 years working across development and marketing. I started as a developer, but design, SEO and advertising were already part of the job. That taught me to treat a website as one system: the business, the content, the design and the code have to work together. At Norml, I lead the architecture behind our work and stay involved wherever strategy, design, development and search meet.”

Max TymoshynFounder & Architect

Get started

UX audit for fintech companies: questions.

Does the audit certify usability or compliance?
No. It produces evidence-based interface findings within the reviewed scope. Compliance assessment and broader accessibility certification require their own defined work.
Can we audit a private interface?
Yes, with authorised access and safe test accounts. The scope identifies which roles and workflows can be reviewed.
Discuss the UX audit scope, source material and dependencies for your financial website.

Planning UX audit for your team?

Book a call