The ad and the page agree
The page is designed around the specific audience, traffic source and offer, so the visitor is not asked to re-orient on arrival.
Give a nonprofit campaign a clear purpose and honest response route.
We design a page around an approved campaign, the evidence supporting its message and the action the organisation can accept. Giving, event participation and programme enquiries are treated according to their actual outcomes.
A few clients we’ve worked with
What we do
Landing page design for nonprofits: Campaign brief, Evidence presentation, Action states.
Decisions that shape the work.
Which campaign claims and dates are approved?
What should the page show after the campaign closes?
What a campaign page has to earn.
A landing page is the only page where the traffic is paid for. If it does not match the promise that brought someone there, the spend is already lost.
One decision per page
Message, evidence and form are composed around a single intended action instead of competing for attention.
It can actually be built
The design accounts for the form requirements and the system that has to host it, so it ships in time for the campaign it was made for.
Landing page design: scope of work.
The brief records the website scope, approved source material and responsibilities for review.
Campaign brief
Define the audience, approved message and intended response.
Evidence presentation
Use verified figures and permitted imagery with appropriate context.
Action states
Design the supported giving or registration handoff and its completion or expiry behavior.
What clients say.
Reviews from the companies we have built and maintained websites for.
Read every review on Clutch“We didn’t choose them to be impressed — we chose them because we knew they’d deliver high-level results with no risk. As a CTO myself, that’s exactly what I look for in a long-term partnership.”
“And, you know, the great part about the fact that you hit the goal, it's not that you had to compromise anything that you were doing, because, honestly, the end result far exceeded what we could have imagined.”
“I would just say that you deliver on quality … I just thought we clicked, and you delivered what we were looking for.”
“Norml Studio's professionalism and responsiveness were impressive.”
What you receive.
The agreed engagement produces the following artifacts.
- 01
A campaign page outline.
- 02
Responsive Figma designs.
- 03
Response and campaign-expiry specifications.
Our process
How the work runs.
Confirm campaign inputs
Review claims, dates, assets and operational ownership.
[ 01 ]
Design the focused page
Arrange the message and evidence around the agreed action.
[ 02 ]
Check lifecycle states
Document failure, confirmation and campaign-end behavior.
[ 03 ]The people who do this work.
No account layer between you and them. These are the Norml specialists this work runs through.
Zhenia Mohyla
Co-founder · Design & Strategy
Ira Kandaurova
UI/UX Designer
Ostap Hural
UI/UX Designer
Viktoria Volynets
Junior Designer
Let's chat
“I've spent 10 years working across development and marketing. I started as a developer, but design, SEO and advertising were already part of the job. That taught me to treat a website as one system: the business, the content, the design and the code have to work together. At Norml, I lead the architecture behind our work and stay involved wherever strategy, design, development and search meet.”
Max TymoshynFounder & Architect
Get startedLanding page design for nonprofits: questions.
Can the page promise that a gift funds a specific item?
Only when the organisation supplies and approves an accurate statement of that arrangement.
Does this include sending fundraising messages?
No. Page design does not authorize outreach or campaign activation.
Website 2.0 combines strategy, design, development and launch in one engagement.