You keep what was working
Existing search assets, URLs, integrations and publishing habits are identified before anything is replaced, so the launch is not a reset.
Replace the nonprofit site with its programme and giving routes accounted for.
We plan a redesign around retained resources, active campaigns and the tools already handling donations or requests. Changed URLs and content decisions are documented before launch, including the treatment of closed programmes and older reports.
A few clients we’ve worked with
What we do
Website redesign for nonprofits: Content decisions, Replacement templates, Transition checks.
Decisions that shape the work.
Which campaigns and external references use existing URLs?
Which programmes or reports need an explicit retention decision?
What a redesign risks, and what it is worth.
A redesign is the one website project that can lose you something. The upside is a site that finally matches the company; the risk is the traffic, URLs and integrations the old one quietly carried.
The site matches what you sell now
Most redesigns are overdue because the offer changed and the website did not. The new structure is built around the current business.
The transition has an owner
Content migration, redirects and search continuity are part of the scope with named responsibility, not an afterthought in launch week.
Website redesign: scope of work.
The brief records the website scope, approved source material and responsibilities for review.
Content decisions
Record pages to retain, revise or retire with their responsible owners.
Replacement templates
Redesign programme, campaign and reporting layouts using approved material.
Transition checks
Map redirects and verify donation and assistance handoffs.
What clients say.
Reviews from the companies we have built and maintained websites for.
Read every review on Clutch“We didn’t choose them to be impressed — we chose them because we knew they’d deliver high-level results with no risk. As a CTO myself, that’s exactly what I look for in a long-term partnership.”
“And, you know, the great part about the fact that you hit the goal, it's not that you had to compromise anything that you were doing, because, honestly, the end result far exceeded what we could have imagined.”
“I would just say that you deliver on quality … I just thought we clicked, and you delivered what we were looking for.”
“Norml Studio's professionalism and responsiveness were impressive.”
What you receive.
The agreed engagement produces the following artifacts.
- 01
A retain, revise and retire inventory.
- 02
Revised page and component designs.
- 03
A transition and verification plan.
Our process
How the work runs.
Audit current routes
Capture resources, campaigns and operational dependencies.
[ 01 ]
Design the replacement
Account for both assistance and supporter tasks.
[ 02 ]
Verify the transition
Check destinations, tracking and critical handoffs around release.
[ 03 ]The people who do this work.
No account layer between you and them. These are the Norml specialists this work runs through.
Zhenia Mohyla
Co-founder · Design & Strategy
Ira Kandaurova
UI/UX Designer
Ostap Hural
UI/UX Designer
Viktoria Volynets
Junior Designer
Let's chat
“I've spent 10 years working across development and marketing. I started as a developer, but design, SEO and advertising were already part of the job. That taught me to treat a website as one system: the business, the content, the design and the code have to work together. At Norml, I lead the architecture behind our work and stay involved wherever strategy, design, development and search meet.”
Max TymoshynFounder & Architect
Get startedWebsite redesign for nonprofits: questions.
Can the current donation provider stay?
Yes, if its supported behavior meets the agreed requirements. A platform change is not assumed.
Will the redesign guarantee unchanged donations?
No. We verify the technical transition; giving outcomes depend on more than the release.
Website 2.0 combines strategy, design, development and launch in one engagement.