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Max Tymoshyn

Max Tymoshyn

Founder & Architect

I lead Norml across business, product, design, and technology, setting company direction and shaping the systems behind our work.

Professional background

I spent the first six years of my career as a developer. Design, SEO, and advertising were already part of the job, so I learned to treat a website as one connected business, content, design, and technical system.

At Norml, I set company direction and lead the architecture behind our work. I stay involved where positioning, information architecture, UX, development, search, automation, and measurement meet.

My published project credits include team-lead roles for Nasdaq Private Market, AstraZeneca, InheriNext, The Farm Soho, and other companies across healthcare, software, ecommerce, and real estate.

Expertise

  • Website strategy
  • B2B website positioning
  • Information architecture
  • Web development
  • Technical SEO
  • Content systems
  • AI-assisted website operations

Education

Selected work and writing